Mikel Hartman, Author at ADVISA

As many organizations are planning and communicating their return to the office or continued work-from-home plans, it’s become increasingly obvious that going back or ...
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Booms, Bottlenecks and How to Prepare Your Organization for Growth

start with the booms Jamie Dimon, head of JP Morgan Chase, recently proclaimed he believes we’re at the cusp of an economic boom. I agree. While many businesses suffered during the pandemic, there were a substantial number that fared reasonably well. My sense is that number could be north of 50% — businesses who grew…
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Leaders must learn how to navigate attention

Four years ago, global agency Wunderman partnered with Penn Schoen Berland to launch a study that would coin the term “wantedness.” This study clarified two things that apply well beyond the marketing sphere: first, brands must operate in the culture, not just in their own category; and attention (not choice, price, fear, reach or frequency)…
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Four resolutions to become better at change

We’ve made it across the threshold of 2021, and the hindsight of 2020 is revealed. How do you feel? A few of you had your best year yet, while many others still have a steep climb out of the depths of 2020. A Bain & Co. study recently revealed companies that were already effective at…
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Author: Mikel Hartman

Addressing Post-Pandemic Organizational Challenges

Straightaway Speed: Getting Back to Work Faster